Semiconductor & Technology Specialist, Ingenuity

William Keating

Dr. William Keating is a highly experienced senior executive with over 25 years experience in the IT/Semiconductor Industry. The majority of Dr. Keating's career was spent at Intel Corporation where he held senior leadership positions in Europe, the US and Asia from 1992 through 2014. He served as Intel's IT Director for APAC, China & Japan from 2005 through 2014 when he was based in Hong Kong and was responsible for the IT systems (Infrastructure, Networks, Data Centres, ERP, Sales & Marketing systems, Business Intelligence etc. ) for all of Intel's offices & factories through the region. From 1998 through 2005, he was the founder & director of an internal IT Consulting Organisation (IT Flex Services), a 500-person team which remains a core part of the Intel IT Organisation to this day. Dr. Keating's first 6 years at Intel were spent in charge of the Factory Automation Systems (Robotics, Databases, Networks, Servers, Clients etc.) supporting Intel's then state-of-the-art 200mm factory network. Since leaving Intel in 2014, Dr Keating established his own Technology Research & Consulting Company (www.ingenuity.hk) where he focuses on the products, roadmaps & technologies of companies such as Intel, AMD, Samsung, Apple, Micron- as well as the key equipment suppliers to those companies e.g. ASML, AMAT, Canon, Nikon etc. Dr. Keating specializes in niche topics of high significance within the semiconductor industry. These include the future of Moore's Law and in particular the significance of Lithography in maintaining Moore's Law (EUV, SDA, NanoImprint), the role & growth of the GPU in specialised applications such as Deep Learning (Neural Networks) for Voice, Image & Pattern recognition at companies such as Facebook, Google & Baidu. He also holds regular discussions on the future of memory, in particular the rise of 3D NAND and the emergence of new memory technologies such as 3D Xpoint.

Semiconductor & Technology Specialist

Intel. Significant Price Cuts On High End Desktop Processors As AMD Ramps Up Competitive Pressure

Intel. Record Q319 But Read Between The Lines For 2020 & Beyond.

Intel. What Really Lies Beneath The Year-Long Supply Constraint Fiasco?

Intel's New CEO. The Best An IDM Can Get?

Intel. Dogged By Headwinds In The Year Of The Pig

AMD. Market Share Gains Across The Board As Intel Vows To Fight To Protect Its Position

AMD. Our Opteron Thesis Is Intact & Reinforced After Q4 2018 Earnings

Ingenuity

Our focus is exclusively on in-depth research & consulting in the broader semiconductor industry. We focus on the key players, namely Intel, Micron, Qualcomm, Apple, Samsung, NVIDIA, AMD, TSMC & Global Foundries - as well as some of the lesser known, but nonetheless critical, companies such as ASML (for EUV), Mellanox, Cavium, Xilinx etc. We specialise in their products, roadmaps, process technologies, competitive advantages & threats etc. We also help our clients understand the implications of new and emerging technologies, e.g. 3D X-Point, 3D NAND, Carbon Nanotubes, Autonomous Driving, Graphene, Silicon Photonics, Wafer-Level Optics, Artificial Intelligence, FPGA, GPU, ASIC etc. 

Semiconductor Analysis & Research

Equity Bottom-Up

Late last week an internal <a href="https://www.smartkarma.com/entities/intel-corp" target="_blank" data-smartkarma-citation="entities:16764:1" rel="noopener">Intel Corp</a> document was leaked and it contained some very frank and surprising admissions from the company regarding the competitive threat it faces from both <a href="https://www.smartkarma.com/entities/advanced-micro-devices" target="_blank" data-smartkarma-citation="entities:19009:1" rel="noopener">Advanced Micro Devices</a> and <a href="https://www.smartkarma.com/entities/taiwan-semiconductor-manufacturing-company-tsmc" target="_blank" data-smartkarma-citation="entities:11230:1" rel="noopener">Taiwan Semiconductor Manufacturing Company.</a>The leak comes not long after the latest market share data for Q1 2019 from Mercury Research shows that AMD continues to gain market share from Intel in desktop and notebook, albeit server share remains flat QoQ as customers await the launch of second-generation EPYC processors.Meanwhile, Intel has been on a veritable hiring spree, scooping up technology writers, influencers and marketing gurus, the latter group mainly from the likes of AMD and <a href="https://www.smartkarma.com/entities/nvidia-corp" target="_blank" data-smartkarma-citation="entities:5891:1" rel="noopener">Nvidia.</a>We view these latest developments as further supporting our bearish stance on the company, one which we initiated more than one year ago and have maintained ever since.

Late last week an internal Intel Corp document was leaked and it contained some very frank and surprising admissions from the company regarding the competitive threat it faces from both Advanced Micro Devices and Taiwan Semiconductor Manufacturing Company.The leak comes not long after the latest market share data for Q1 2019 from Mercury Research shows that AMD continues to gain market share from Intel in desktop and notebook, albeit server share remains flat QoQ as customers await the launch of second-generation EPYC processors.Meanwhile, Intel has been on a veritable hiring spree, scooping up technology writers, influencers and marketing gurus, the latter group mainly from the likes of AMD and Nvidia.We view these latest developments as further supporting our bearish stance on the company, one which we initiated more than one year ago and have maintained ever since. 

Intel. A Most Revealing Insight Into How The Company Views & Manages Its Competitive Positioning