SHEIN/Temu/AliExpress: As US Mulls Reforming "De Minimis" Rules, EU Could Take Similar Action

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2.4k Views07 Jul 2024 10:58

It appears the EU has joined the US in preparing reforms to the "de minimis" rules that aid SHEIN and its peers by keeping direct-to-consumer imports cheap and hassle-free.

What is covered in the Full Insight:

EU Considering 'De Minimis' Rule Reform
Impact on SHEIN, Temu, and AliExpress
Comparison with US 'De Minimis' Rules
Potential Market Impact
SHEIN's IPO Challenges

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