US "de minimis" import rules that have enabled the growth of platforms like SHEIN and Temu will change dramatically this week. We believe the changes will undermine the growth of these platforms.
What is covered in the Full Insight:
Introduction to De Minimis Exemption
Impact on Chinese Retail Platforms
Expected Changes in Consumer Behavior
Economic Context and Consumer Sentiment
Outlook for Cross-border E-commerce Growth
SUMMARY
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