Equity Analyst, LightStream Research

Shifara Samsudeen, ACMA, CGMA

Equity Analyst

Long-Short Analysis on Japan, Asia and the World

LightStream Research

LightStream conducts quantitatively rigorous and data-driven analysis with a focus on Japan and Asia.

We consistently cover the Tech, Consumer and Industrial sectors, and provide ECM and Events coverage more broadly.

We supplement traditional qualitative insights from company relationships with a robust quantitative foundation that examines as much historical data as is available.
We further refine the accuracy of our insights and calls through the use of alternative data to flesh out current trends, and through a valuation framework that emphasises non-superficial peer group selection and a proper attempt to understand the metrics and changes that have driven security valuations in the past.

Equity Capital Markets

<p>The Chinese financial technology company <a href="https://www.smartkarma.com/entities/bairong" target="_blank" data-smartkarma-citation="entities:31486:1" rel="noopener">Bairong (1569395D CH)</a>  has set the terms for its IPO. Bairong plans to issue 123.8m shares at an indicative IPO price range of HK$26.5-31.8 per share and will raise approx. HK$3.4bn (US$447.2m) at the midpoint of the IPO price range of HK$29.15 per share.</p><table class="table table-striped"><tbody>
<tr><td colspan="2" style="width: 100.0pt;"><p style="text-align: center;"><strong>Bairong IPO Details</strong></p></td></tr>
<tr>
<td style="width: 50.0pt;"><p>No. of Shares Issued</p></td>
<td style="width: 50.0pt;"><p style="text-align: right;">                      123,822,500</p></td>
</tr>
<tr>
<td style="width: 50.0pt;"><p>IPO Price per Share (HK$)</p></td>
<td style="width: 50.0pt;"><p style="text-align: right;">26.5-31.8</p></td>
</tr>
<tr>
<td style="width: 50.0pt;"><p>Offer as a % of Outstanding Shares</p></td>
<td style="width: 50.0pt;"><p style="text-align: right;">25.00%</p></td>
</tr>
<tr>
<td style="width: 50.0pt;"><p>Total Shares Outstanding</p></td>
<td style="width: 50.0pt;"><p style="text-align: right;">495,289,330</p></td>
</tr>
<tr>
<td style="width: 50.0pt;"><p>Net Proceeds (HK$m)</p></td>
<td style="width: 50.0pt;"><p style="text-align: right;">3,440.70</p></td>
</tr>
<tr>
<td style="width: 50.0pt;"><p>Market Capitalisation (HK$m)</p></td>
<td style="width: 50.0pt;"><p style="text-align: right;">14,437.68</p></td>
</tr>
<tr>
<td style="width: 50.0pt;"><p>Enterprise Value (HK$m)</p></td>
<td style="width: 50.0pt;"><p style="text-align: right;">10,807.23</p></td>
</tr>
</tbody></table><p><em>Source: Company disclosures, LSR (net proceeds, market capitalisation and EV are at the midpoint of the IPO price range, EV is adjusted for net IPO proceeds and net cash)</em></p><p>Bairong plans to spend approx. 45% of the net IPO proceeds over the next three years on funding business expansion, particularly the company’s FSP (Financial Service Provider) client base while also penetrating the existing FSP client base. The company also plans to use 30% of the net proceeds on R&amp;D over the next three years to develop and improve its technology infrastructure such as AI algorithm and automatic real-time analysis.</p><p>The company also has entered into cornerstone investment agreements with Cederberg, China Structural Reform Fund and Franchise Fund who have agreed to purchase approx. US$220m (HK$1.7m) worth of shares offered at the IPO.</p>

The Chinese financial technology company Bairong (1569395D CH)  has set the terms for its IPO. Bairong plans to issue 123.8m shares at an indicative IPO price range of HK$26.5-31.8 per share and will raise approx. HK$3.4bn (US$447.2m) at the midpoint of the IPO price range of HK$29.15 per share.
Bairong IPO Details

No. of Shares Issued
                      123,822,500


IPO Price per Share (HK$)
26.5-31.8


Offer as a % of Outstanding Shares
25.00%


Total Shares Outstanding
495,289,330


Net Proceeds (HK$m)
3,440.70


Market Capitalisation (HK$m)
14,437.68


Enterprise Value (HK$m)
10,807.23

Source: Company disclosures, LSR (net proceeds, market capitalisation and EV are at the midpoint of the IPO price range, EV is adjusted for net IPO proceeds and net cash)Bairong plans to spend approx. 45% of the net IPO proceeds over the next three years on funding business expansion, particularly the company’s FSP (Financial Service Provider) client base while also penetrating the existing FSP client base. The company also plans to use 30% of the net proceeds on R&amp;D over the next three years to develop and improve its technology infrastructure such as AI algorithm and automatic real-time analysis.The company also has entered into cornerstone investment agreements with Cederberg, China Structural Reform Fund and Franchise Fund who have agreed to purchase approx. US$220m (HK$1.7m) worth of shares offered at the IPO.

Bairong IPO Valuation: Appealing Valuation

IPOs and Catalysts/Events, Global Equity Research Ltd

Arun George

IPOs and Catalysts/Events

Uncompromised, Independent, Conflict-Free Research

Global Equity Research Ltd

Global Equity Research was started in 2017 by a group of experienced research professionals. It was founded on a passionate belief in the importance and the need for uncompromised, independent, conflict-free research. We aim to provide differentiated and actionable primary and bottom up fundamental research.

<div><p><a href="https://www.smartkarma.com/entities/bairong" target="_blank" data-smartkarma-citation="entities:31486:1" rel="noopener">Bairong (1569395D CH)</a> is a leading independent AI-powered technology platform in China serving the financial services industry. It is the largest independent financial big data analytics solutions provider in China with a 9.0% revenue market share in 2020, according to Frost &amp; Sullivan. </p></div><div><p>At the proposed IPO price range of HK$26.50-31.80 per share, Bairong will have a market cap of HK$13,125.2-15,750.2 million ($1.7-2.0 billion). At the mid-point of the IPO price range, the net proceeds are HK$3,440.7 million ($443 million). Three cornerstone investors will purchase $220 million worth of the offer shares (47.29% of the offer shares at the mid-point of the IPO price range). The cornerstone investors are Cederberg (a London-based fund manager), China Structural Reform Fund and Franchise Fund. </p></div><div><div><div class="content-highlight"><p>In <a href="https://www.smartkarma.com/insights/bairong-ipo-initiation-creditworthy" target="_blank" data-smartkarma-citation="insights:49249" rel="noopener">Bairong IPO Initiation: Creditworthy</a>, we opined that the good 4Q20 revenue growth exit rate points to recovery. We noted that Bairong has the potential to combine solid growth with profitability and cash generation. We concluded that Bairong is worth a closer look. Our valuation analysis suggests that the IPO price range is attractive. Overall, we would participate in the IPO. </p></div></div></div>

Bairong (1569395D CH) is a leading independent AI-powered technology platform in China serving the financial services industry. It is the largest independent financial big data analytics solutions provider in China with a 9.0% revenue market share in 2020, according to Frost &amp; Sullivan. At the proposed IPO price range of HK$26.50-31.80 per share, Bairong will have a market cap of HK$13,125.2-15,750.2 million ($1.7-2.0 billion). At the mid-point of the IPO price range, the net proceeds are HK$3,440.7 million ($443 million). Three cornerstone investors will purchase $220 million worth of the offer shares (47.29% of the offer shares at the mid-point of the IPO price range). The cornerstone investors are Cederberg (a London-based fund manager), China Structural Reform Fund and Franchise Fund. In Bairong IPO Initiation: Creditworthy, we opined that the good 4Q20 revenue growth exit rate points to recovery. We noted that Bairong has the potential to combine solid growth with profitability and cash generation. We concluded that Bairong is worth a closer look. Our valuation analysis suggests that the IPO price range is attractive. Overall, we would participate in the IPO. 

Head of Research, IPOs & Placements, Aequitas Research

Sumeet Singh

Head of Research, IPOs & Placements

IPOs and Placements coverage across Asia Pacific

Aequitas Research

We cover all listing across the Asia Pacific along with follow-up placements. As of Dec 2020, our team had covered 539 IPOs with a hit rate of 73.5% and 685 placements with a hit rate of 66.8%.

We combine fundamental bottom-up views with our proprietary quantitative framework to provide a holistic coverage across new listings and placements. Our coverage includes pre-IPO notes before the deal is launched, follow-up analysis once the deal is live and post-listing trading analysis as well.

<div><p>Bairong, an independent AI-powered technology platform in China serving the financial services industry, aims to raise up to US$508m in its Hong Kong IPO. According to F&amp;S, it was the largest independent financial big data analytics solutions provider in China by revenue in 2019, with a market share of 8.7%.</p></div><div>
<p>We have covered various aspects of the deal in our earlier notes:</p>
<ul>
<li>
<a href="https://www.smartkarma.com/insights/bairong-pre-ipo-the-positives-largest-independent-big-data-analytics-provider" target="_blank" rel="noopener">Bairong Pre-IPO - The Positives - Largest Independent Big-Data Analytics Provider,</a> </li>
<li>
<a href="https://www.smartkarma.com/insights/bairong-pre-ipo-the-negatives-playing-with-its-own-data" target="_blank" rel="noopener">Bairong Pre-IPO - The Negatives - Playing with Its Own Data</a>,</li>
<li><a href="https://www.smartkarma.com/insights/bairong-pre-ipo-earnings-forecast-peer-comparison-and-valuation" target="_blank" rel="noopener">Bairong Pre-IPO - Earnings Forecast, Peer Comparison and Valuation, and</a></li>
<li><a href="https://www.smartkarma.com/insights/bairong-pre-ipo-phip-and-valuation-updates-better-4q20-but-client-data-isn-t-as-encouraging" target="_blank" rel="noopener">Bairong Pre-IPO - PHIP and Valuation Updates - Better 4Q20, but Client Data Isn’t as Encouraging</a></li>
</ul>
</div><div><p>In this note, we will talk about deal dynamics and valuation.</p></div>

Bairong, an independent AI-powered technology platform in China serving the financial services industry, aims to raise up to US$508m in its Hong Kong IPO. According to F&amp;S, it was the largest independent financial big data analytics solutions provider in China by revenue in 2019, with a market share of 8.7%.
We have covered various aspects of the deal in our earlier notes:


Bairong Pre-IPO - The Positives - Largest Independent Big-Data Analytics Provider, 

Bairong Pre-IPO - The Negatives - Playing with Its Own Data,
Bairong Pre-IPO - Earnings Forecast, Peer Comparison and Valuation, and
Bairong Pre-IPO - PHIP and Valuation Updates - Better 4Q20, but Client Data Isn’t as Encouraging

In this note, we will talk about deal dynamics and valuation.

Bairong IPO - Decent Valuation Probably Weighed Down by Regulation

<div><p><a href="https://www.smartkarma.com/entities/bairong" target="_blank" data-smartkarma-citation="entities:31486:1" rel="noopener">Bairong (1569395D CH)</a> is a leading independent AI-powered technology platform in China serving the financial services industry. It is the largest independent financial big data analytics solutions provider in China with a 9.0% revenue market share in 2020, according to Frost &amp; Sullivan. Bairong is aiming to launch its $300-500 million HKEx IPO as soon as this Friday, according to press reports. </p></div><div><div><div class="content-highlight"><p>In <a href="https://www.smartkarma.com/insights/bairong-ipo-initiation-creditworthy" target="_blank" data-smartkarma-citation="insights:49249" rel="noopener">Bairong IPO Initiation: Creditworthy</a>, we opined that the good 4Q20 revenue growth exit rate points to recovery. We noted that Bairong has the potential to combine solid growth with profitability and cash generation. We concluded that Bairong is worth a closer look. In this note, we present our forecasts and take the first look at Bairong's potential valuation. </p></div></div></div>

Bairong (1569395D CH) is a leading independent AI-powered technology platform in China serving the financial services industry. It is the largest independent financial big data analytics solutions provider in China with a 9.0% revenue market share in 2020, according to Frost &amp; Sullivan. Bairong is aiming to launch its $300-500 million HKEx IPO as soon as this Friday, according to press reports. In Bairong IPO Initiation: Creditworthy, we opined that the good 4Q20 revenue growth exit rate points to recovery. We noted that Bairong has the potential to combine solid growth with profitability and cash generation. We concluded that Bairong is worth a closer look. In this note, we present our forecasts and take the first look at Bairong's potential valuation. 

<div><p>Bairong, an independent AI-powered technology platform in China serving the financial services industry, plans to raise around US$500m in its Hong Kong IPO. According to F&amp;S, it was the largest independent financial big data analytics solutions provider in China by revenue in 2019, with a market share of 8.7%.</p></div><div><p>Over 2017-19, Bairong’s revenue expanded by 3.56x or at 88.8% CAGR. While its data analytics revenue increased by 66% over the period, its precision marketing services revenue grew 22.6x, and insurance distribution grew 54.5x. Over the same time, gross profit grew 3.99x and adjusted EBITDA, PAT and OCF all turned positive during that period.</p></div><div><p>We have various aspects of the deal in our earlier notes, <a href="https://www.smartkarma.com/insights/bairong-pre-ipo-the-positives-largest-independent-big-data-analytics-provider" target="_blank" rel="noopener">Bairong Pre-IPO - The Positives - Largest Independent Big-Data Analytics Provider ,</a> <a href="https://www.smartkarma.com/insights/bairong-pre-ipo-the-negatives-playing-with-its-own-data" target="_blank" rel="noopener">Bairong Pre-IPO - The Negatives - Playing with Its Own Data</a> and <a href="https://www.smartkarma.com/insights/bairong-pre-ipo-earnings-forecast-peer-comparison-and-valuation" target="_blank" rel="noopener">Bairong Pre-IPO - Earnings Forecast, Peer Comparison and Valuation</a>.</p></div><div><p>In this note, we will talk about the updates from its recently filed PHIP.</p></div>

Bairong, an independent AI-powered technology platform in China serving the financial services industry, plans to raise around US$500m in its Hong Kong IPO. According to F&amp;S, it was the largest independent financial big data analytics solutions provider in China by revenue in 2019, with a market share of 8.7%.Over 2017-19, Bairong’s revenue expanded by 3.56x or at 88.8% CAGR. While its data analytics revenue increased by 66% over the period, its precision marketing services revenue grew 22.6x, and insurance distribution grew 54.5x. Over the same time, gross profit grew 3.99x and adjusted EBITDA, PAT and OCF all turned positive during that period.We have various aspects of the deal in our earlier notes, Bairong Pre-IPO - The Positives - Largest Independent Big-Data Analytics Provider , Bairong Pre-IPO - The Negatives - Playing with Its Own Data and Bairong Pre-IPO - Earnings Forecast, Peer Comparison and Valuation.In this note, we will talk about the updates from its recently filed PHIP.

Bairong Pre-IPO - PHIP and Valuation Updates - Better 4Q20, but Client Data Isn’t as Encouraging

China

Oneconnect Financial Technology Co., Ltd. software as a services. The Company offers technological applications for financial institutes such as digital transformations, revenue increase, and risk management. Oneconnect Financial Technology serves customers in China.

OneConnect Financial Technology (OCFT US)

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OneConnect Financial Technology (OCFT US)

Bairong IPO Valuation: Appealing Valuation

We believe Bairong’s IPO is attractively priced given strong key FSP client base, ability to generate higher revenue per key FSP Client and better...

Shifara Samsudeen, ACMA, CGMA

Bairong IPO: Valuation Insights

Bairong has launched its IPO to raise net proceeds of $443m at the mid-point of the IPO price range of HK$26.50-31.80 per share. Our valuation...

Arun George

Bairong IPO - Decent Valuation Probably Weighed Down by Regulation

Bairong, an independent AI-powered technology platform in China serving the financial services industry, aims to raise up to US$508m in its Hong...

Sumeet Singh

Bairong IPO: Valuation First Look

Bairong is aiming to launch its $300-500m HKEx IPO as soon as this Friday, according to press reports. In this note, we present our forecasts and...

Arun George

Bairong Pre-IPO - PHIP and Valuation Updates - Better 4Q20, but Client Data Isn’t as Encouraging

Bairong, an independent AI-powered technology platform in China serving the financial services industry, plans to raise around US$500m in its HK...

Sumeet Singh

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