Equity Research Focusing on the Consumer Sector, Small Cap Consumer Research

Small Cap Consumer Research

Equity research on small cap consumer names.

Equity Research Focusing on the Consumer Sector

Small Cap Consumer Research, LLC is a leading company-sponsored equity research provider focusing on the consumer sector (apparel, brand licensing and specialty retailing segments).

Equity Bottom-Up

<ul><li>We are reiterating our Buy rating, $4 price target and projections for Vera Bradley after visiting stores in Connecticut and Long Island.</li><li>We believe the company has continued to shift and experiment with the overall mix, product and pricing at both the main line and outlet stores to drive higher returns and shift the overall customer mix to a younger base.</li><li>Key pieces of our tours included the rollout of exciting new summer collections (with a shout out to core patterns [bees] and new looks), the return of key silhouettes and the launch of a Star War driven collection ahead of the key May 4th date (and Mother's Day).</li></ul>

We are reiterating our Buy rating, $4 price target and projections for Vera Bradley after visiting stores in Connecticut and Long Island.We believe the company has continued to shift and experiment with the overall mix, product and pricing at both the main line and outlet stores to drive higher returns and shift the overall customer mix to a younger base.Key pieces of our tours included the rollout of exciting new summer collections (with a shout out to core patterns [bees] and new looks), the return of key silhouettes and the launch of a Star War driven collection ahead of the key May 4th date (and Mother's Day).

VRA: Snapping the Store: Summer Fun Ahead; Reiterate Buy, $4 PT