Expert on Japan Retail and Consumer Markets, JapanConsuming

Michael Causton

Michael is co-founder and partner at JapanConsuming.

JapanConsuming is a specialist research firm producing intelligence on Japanese retail and consumer markets. Founded in 2000, JapanConsuming has become the leading provider of insights on Japanese retailers and consumer trends to retailers, brands, government agencies and investors. As well as a highly regarded monthly report on the market, JapanConsuming produces in-depth reports and seminars on retail sectors and consumer trends, as well as telephone consulting/meetings with investors. 

All of JapanConsuming's team are bilingual and bi-cultural, and the company's research sources are:

Direct meetings with retailers, wholesalers, distributors, trade body staff, govt., marketing firms, academics etc.
Govt. data
Trade association data
Trade Press across all consumer sectors
Unique Network of buyers/managers/marketing staff at retail, as well as wholesalers and trading firms.
Editors/Journalists at publishing houses and PR/Ad firms.


JapanConsuming was founded by Michael Causton and Roy Larke. 

Michael Causton set up and ran a consumer distribution business in Tokyo for 10 years and developed this into a business responsible for annual imports to Japan of several billion Yen, at the same time building up an inside knowledge of how Japanese distribution works and developing a network of contacts across the industry. Seeing the lack of quality market intelligence on Japanese markets, he co-founded JapanConsuming in 2000. He divides his time between Japan and Europe/US consulting for companies, governments and investors, including providing talks, seminars, and webinars as well as writing reports and books.

Expert on Japan Retail and Consumer Markets

Targeting Nitori: Cainz Follows Workman’s Success into Homeware Retailing with Style Factory Chain

🇯🇵 JAPAN • Results & Revisions 10/​​​​​02 DCM (Under)Bids for Shimachu, Zuiko>Unicharm, Ktk>Canon

🇯🇵 JAPAN • Results & Revisions - 10/​​​​​​05 Fuji, Weathernews, Create SD, Daikin, Coca Cola Japan

DCM Does a Full Takeover of Shimachu - Looks Like a Strong Price. Look Again.

Shimachu's Buyback Is Done But The Trade Is Not Done

Real Insight on Japanese Consumer Markets

JapanConsuming

JapanConsuming is a specialist research firm producing intelligence on Japanese retail and consumer markets. Founded in 2000, JapanConsuming has become the leading provider of insights on Japanese retailers and consumer trends to retailers, brands, government agencies and investors. As well as a highly regarded monthly report on the market, JapanConsuming produces in-depth reports on retail sectors, seminars on key trends and telephone consulting to investors on trends and retailers.

JapanConsuming was founded by Michael Causton and Roy Larke. 

Event-Driven

Leading home centre group <a href="https://www.smartkarma.com/entities/dcm-holdings-co-ltd" target="_blank" data-smartkarma-citation="entities:13042:1" rel="noopener">Dcm Holdings (3050 JP)</a> announced it will acquire <a href="https://www.smartkarma.com/entities/shimachu-co-ltd" target="_blank" data-smartkarma-citation="entities:5235:1" rel="noopener">Shimachu Co Ltd (8184 JP)</a>, the seventh largest chain, in November. The move will catapult DCM back to the top of the ranking.
The deal could also provide a catalyst for further consolidation in a sector that’s long overdue for more after remaining static for much of the past 15 years. While the drugstore and homecentre sectors are very different, they do share one similarity: the leaders dominate in certain territories but none are true national retailers. In drugstores, national coverage through M&amp;A has been happening in the last two years but in homecentres only two firms are cross-regional.
While the leading 10 chains had a 65.5%, share and the top 30 more than 90% in FY2019, to scale effectively against competition from all sides, true national leaders will have to emerge.
The proposed takeover is also an expression of the current flux in the homecentre market as consumers increase further their consumption of home decoration and home improvement category. Although this is a long-term trend, homecentre retailers were slow to exploit this, leaving the field to <a href="https://www.smartkarma.com/entities/nitori-holdings-co-ltd" target="_blank" data-smartkarma-citation="entities:20386:1" rel="noopener">Nitori Holdings (9843 JP)</a> and other dedicated home decoration retailers.
There are now more signs of the sector leaders doing more to widen private label merchandise ranges to take a slice of this growing market, and some are even launching dedicated chains (<a href="https://www.smartkarma.com/insights/targeting-nitori-cainz-follows-workman-s-success-into-homeware-retailing-with-style-factory-chain" target="_blank" rel="noopener">see this insight for a detailed look at the new threat to Nitori from Cainz</a>, the unlisted homecentre sector leader – at least until DCM absorbs Shimachu). See this separate insight for more on this. Shimachu will be a key help to DCM in targeting this market given its more consumer-oriented history.
I.e. this is not just another old-style Japan retail case of expansion for the sake of it, but a genuinely interesting and useful strategic deal.

Leading home centre group Dcm Holdings (3050 JP) announced it will acquire Shimachu Co Ltd (8184 JP), the seventh largest chain, in November. The move will catapult DCM back to the top of the ranking.
The deal could also provide a catalyst for further consolidation in a sector that’s long overdue for more after remaining static for much of the past 15 years. While the drugstore and homecentre sectors are very different, they do share one similarity: the leaders dominate in certain territories but none are true national retailers. In drugstores, national coverage through M&amp;A has been happening in the last two years but in homecentres only two firms are cross-regional.
While the leading 10 chains had a 65.5%, share and the top 30 more than 90% in FY2019, to scale effectively against competition from all sides, true national leaders will have to emerge.
The proposed takeover is also an expression of the current flux in the homecentre market as consumers increase further their consumption of home decoration and home improvement category. Although this is a long-term trend, homecentre retailers were slow to exploit this, leaving the field to Nitori Holdings (9843 JP) and other dedicated home decoration retailers.
There are now more signs of the sector leaders doing more to widen private label merchandise ranges to take a slice of this growing market, and some are even launching dedicated chains (see this insight for a detailed look at the new threat to Nitori from Cainz, the unlisted homecentre sector leader – at least until DCM absorbs Shimachu). See this separate insight for more on this. Shimachu will be a key help to DCM in targeting this market given its more consumer-oriented history.
I.e. this is not just another old-style Japan retail case of expansion for the sake of it, but a genuinely interesting and useful strategic deal.

A New Era of Home Centre Consolidation Starts as DCM Buys Shimachu