Pooq - A Netflix Wannabe in Korea Preparing for an IPO
Established in 2012, Pooq is a type of OTT (over-the-top) media platform owned by a company called Contents Alliance Platform which just announced...
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ENTITY
Contents Alliance Platform Co (CAP KS)
Contents Alliance Platform Co (CAP KS)
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Analysis
Consumer Discretionary • South Korea
Established in 2012, Pooq is a media platform owned by a company called Contents Alliance Platform which is preparing for an IPO in 2H17/2018. Pooq is essentially trying to develop a business model in Korea similar to that of Netflix. In fact, Pooq is a key competitor to Netflix in Korea today. Pooq currently offers about 70 channels, including numerous real-time VOD channels. There are many dramas, movies, documentaries, and other TV shows that the users can watch through Pooq service. Pooq users can watch the contents on their PCs, smartphones, and tablet PCs
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