RTFKT continue to be the pioneer when it comes to digital goods.
The MNLTHs on Opensea have already had almost 5k ETH worth of trading volume on them since the 5th of February 2022. At the time of writing, that’s $15,371,294.
With the brand power and community that RTFKT wield, combined with Nike’s network, brand loyalty and talent I think we’ll look back at this as being one of the best acquisitions in modern business history.
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