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President

Thomas Coughlin

Coughlin Associates

Equity Bottom-Up

<p>Breaking up WDC into a separate HDD and flash memory businesses could create two viable storage companies, that over time will provide value to very different, but potentially symbiotic, uses.  The HDD business will become enterprise and especially data center focused, while an NAND flash business will seek to gain market share as a way to moderate and better survive the NAND flash boom/bust cycles.</p>

Breaking up WDC into a separate HDD and flash memory businesses could create two viable storage companies, that over time will provide value to very different, but potentially symbiotic, uses.  The HDD business will become enterprise and especially data center focused, while an NAND flash business will seek to gain market share as a way to moderate and better survive the NAND flash boom/bust cycles.

Potential WDC Breakup, Positive Implications