Expert on Japan Retail and Consumer Markets, JapanConsuming

Michael Causton

Michael is co-founder and partner at JapanConsuming.

JapanConsuming is a specialist research firm producing intelligence on Japanese retail and consumer markets. Founded in 2000, JapanConsuming has become the leading provider of insights on Japanese retailers and consumer trends to retailers, brands, government agencies and investors. As well as a highly regarded monthly report on the market, JapanConsuming produces in-depth reports and seminars on retail sectors and consumer trends, as well as telephone consulting/meetings with investors. 

All of JapanConsuming's team are bilingual and bi-cultural, and the company's research sources are:

Direct meetings with retailers, wholesalers, distributors, trade body staff, govt., marketing firms, academics etc.
Govt. data
Trade association data
Trade Press across all consumer sectors
Unique Network of buyers/managers/marketing staff at retail, as well as wholesalers and trading firms.
Editors/Journalists at publishing houses and PR/Ad firms.


JapanConsuming was founded by Michael Causton and Roy Larke. 

Michael Causton set up and ran a consumer distribution business in Tokyo for 10 years and developed this into a business responsible for annual imports to Japan of several billion Yen, at the same time building up an inside knowledge of how Japanese distribution works and developing a network of contacts across the industry. Seeing the lack of quality market intelligence on Japanese markets, he co-founded JapanConsuming in 2000. He divides his time between Japan and Europe/US consulting for companies, governments and investors, including providing talks, seminars, and webinars as well as writing reports and books.

Expert on Japan Retail and Consumer Markets

Tokyo Base: Teething Problems but Still Potential

Tokyo Base to Launch Sports Chain This Year

Tokyo Base - Offer/TSE1 Announcement a Good Short. Still Expensive. Still Imbalanced.

Tokyo Base Up 700% In A Year - Aims at TOPIX Inclusion

Real Insight on Japanese Consumer Markets

JapanConsuming

JapanConsuming is a specialist research firm producing intelligence on Japanese retail and consumer markets. Founded in 2000, JapanConsuming has become the leading provider of insights on Japanese retailers and consumer trends to retailers, brands, government agencies and investors. As well as a highly regarded monthly report on the market, JapanConsuming produces in-depth reports on retail sectors, seminars on key trends and telephone consulting to investors on trends and retailers.

JapanConsuming was founded by Michael Causton and Roy Larke. 

Equity Bottom-Up

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<p>Fuelled by an IPO in 2015, <a href="https://www.smartkarma.com/entities/23991" target="_blank" data-smartkarma-citation="entities:23991:1">Tokyo Base (3415 JP)</a> has been one of the fastest growing fashion retailers in the past few years – and the fastest again in JapanConsuming's latest ranking – thanks to the success of its two main chains, Studious and United Tokyo, doubling sales in just the last two years alone. This Autumn it will launch what it hopes will be a third pillar of growth, a new chain called Public Tokyo. Will it work?</p>
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<p>Tokyo Base will open the first stores for its new chain, Public…</p>


Fuelled by an IPO in 2015, Tokyo Base (3415 JP) has been one of the fastest growing fashion retailers in the past few years – and the fastest again in JapanConsuming's latest ranking – thanks to the success of its two main chains, Studious and United Tokyo, doubling sales in just the last two years alone. This Autumn it will launch what it hopes will be a third pillar of growth, a new chain called Public Tokyo. Will it work?

Tokyo Base will open the first stores for its new chain, Public…

Japan's Fastest Growing Fashion Retailer, Tokyo Base to Launch 3rd Major Chain