bearish
Deezer’s Deal is More than Just a Broken Record
SUMMARY
- Streaming Fatigue - Rising Inflation, Sluggish Economic Growth, and Rising Geopolitical Tensions have led to consumers reducing their discretionary spending in the past few months.
- Stepping Up to the Major Leagues - Deezer primarily serves customers in France and Brazil, where it has 29% and 17% market share, respectively, but its global market share pales compared to market leader Spotify.
- Broken Economics - While Music Streaming has seen explosive growth in the past decade, the economics behind streaming costs and customer acquisition makes it almost impossible to turn a profit.
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