Director, RaaS Research Group, Research as a Service (RaaS)

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Director, RaaS Research Group

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<p><a target="_blank"></a><a target="_blank"></a><a target="_blank"></a><a target="_blank"></a><a target="_blank"></a><a target="_blank"></a><a target="_blank"></a><a target="_blank"></a><a target="_blank"></a><a target="_blank"></a><a target="_blank">Plexure Group (ASX:PX1/NZX:PX1) has developed an intelligent technology platform which powers mobile marketing and helps consumer-facing brands enhance their connection with customers through next generation loyalty programmes, personalised offers, and mobile order and pay. Plexure’s platform delivers increases in purchase frequency, impulse visits, average basket value and customer lifetime value, all key metrics for retailers. Its platform has attracted some of the world’s best known brands to become customers including White Castle from the US, Ahold Delhaize grocery giant’s Super Indo from Indonesia and McDonalds Corp, which in 2019 became a significant shareholder. McDonalds currently holds a 9.5% stake. The NZ-based and listed company was admitted to the ASX as an exempt foreign listing and commenced trading on November 25, 2020 after completing a fully underwritten A$30m share placement priced at A$1.13/share. Plexure raised an additional NZ$5m through a shareholder purchase plan post its ASX listing. The company has recently increased its revenue guidance for FY21 to NZ$29.2m from the NZ$29.0m revenue guidance provided in November 2020, and for an improved EBITDA loss of NZ$5.6m versus its previous guidance for an EBITDA loss of NZ$7.0m. </a></p>
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Plexure Group (ASX:PX1/NZX:PX1) has developed an intelligent technology platform which powers mobile marketing and helps consumer-facing brands enhance their connection with customers through next generation loyalty programmes, personalised offers, and mobile order and pay. Plexure’s platform delivers increases in purchase frequency, impulse visits, average basket value and customer lifetime value, all key metrics for retailers. Its platform has attracted some of the world’s best known brands to become customers including White Castle from the US, Ahold Delhaize grocery giant’s Super Indo from Indonesia and McDonalds Corp, which in 2019 became a significant shareholder. McDonalds currently holds a 9.5% stake. The NZ-based and listed company was admitted to the ASX as an exempt foreign listing and commenced trading on November 25, 2020 after completing a fully underwritten A$30m share placement priced at A$1.13/share. Plexure raised an additional NZ$5m through a shareholder purchase plan post its ASX listing. The company has recently increased its revenue guidance for FY21 to NZ$29.2m from the NZ$29.0m revenue guidance provided in November 2020, and for an improved EBITDA loss of NZ$5.6m versus its previous guidance for an EBITDA loss of NZ$7.0m. 







Plexure Group (PX1) - Mobilising Customers for Big Brands

New Zealand

TASK Group Holdings Limited operates as an advertising and marketing company. The Company develops intelligent platform that powers mobile marketing and creates customer engagement.

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TASK Group Holdings (TSK AU)

Plexure Group (PX1) - Mobilising Customers for Big Brands

Plexure Group (ASX:PX1/NZX:PX1) has developed an intelligent technology platform which powers mobile marketing and helps consumer-facing...

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