Mixue Group (MIX HK)

Mixue Group, also known as Mixue Bingcheng or Mixue Ice Cream & Tea, operates primarily in the Food and Beverage sector. Specifically, it is known for its chain of tea and ice cream shops, making it a part of the quick-service restaurant (QSR) and fast-food industry. The company offers a variety of desserts, beverages, and ice cream products and is particularly popular in China. Its business model and offerings place it squarely within the consumer foodservice sector, catering to the increasing demand for quick and affordable refreshment options.