Amar Bank (AMAR IJ)

PT Bank Amar Indonesia Tbk. (AMAR:IJ) Originally established in 1991 in Surabaya, Indonesia as a BUKU I bank. Subsequently embarked on a digital transformation in 2014 under new shareholders and a new management team. Successfully launched Indonesia’s first digital lending product in 2015 with full regulatory approval Offers unsecured digital (app-based) micro-loans under the brand-name, TUNAIKU, to Retail and MSME customers. Operations Relies on proprietary credit scoring models underpinned by non-traditional data and predictive analytics. Continue to focus on digital-only banking products such as recently launched digital banking app, SENYUMKU, All-in-one platform for banking services including digital payments, account aggregation and financial planning tools.