Daily BriefsUnited States

Daily Brief United States: Klaviyo and more

In today’s briefing:

  • Klaviyo IPO Preview and Valuation Analysis: A Fast-Growing Marketing Automation Unicorn


Klaviyo IPO Preview and Valuation Analysis: A Fast-Growing Marketing Automation Unicorn

By Andrei Zakharov

  • Klaviyo, a Shopify-powered marketing automation platform provider for SMBs, mid-market, and B2B companies, filed to go public and plans to list on the New York Stock Exchange.
  • The fast-growing company was backed by Summit Partners, Shopify, and top-tier VC firms, including Accomplice, Accel, Sands Capital Ventures, Astral Capital, Cross Creek, and W Ventures.
  • Klaviyo is expected to IPO next week. S-1/A put the price range at $25-$27, implying a market cap of $6.5B at the midpoint, or $8.4B on a fully diluted basis. 

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