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Daily Brief Private Markets: Smilegate Holdings: A Giant Korean Game Company in Partnership with Amazon Games and more

In today’s briefing:

  • Smilegate Holdings: A Giant Korean Game Company in Partnership with Amazon Games

Smilegate Holdings: A Giant Korean Game Company in Partnership with Amazon Games

By Douglas Kim

  • Established in 2002, Smilegate Holdings is well known for its globally popular games including Crossfire (a first person shooter game), Lost Ark (MMORPG), and Epic Seven.
  • In August 2020, Smilegate RPG entered into a partnership with Amazon Games, reaching an exclusive publishing agreement for North America and Europe.
  • At a P/S valuation of 6-7x using company’s 2021 sales of 1.4 trillion won would suggest implied valuations of 8 trillion won to 10 trillion won for Smilegate Holdings.

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