In today’s briefing:
- Alibaba 4Q Ecommerce Outlook
- A House of High Style
Alibaba 4Q Ecommerce Outlook
- December GMV was below expectations, due to elevated case counts after the relaxation of the covid restriction
- With high return rate and more merchant supports, gap between GMV growth and CRM growth remained large in 4Q.
- Long-Term wise, Alibaba will continue losing market share while PDD’s market share may potentially surpass JD.
A House of High Style
- Luxury brands had a rather fashionable year in 2022, bouncing back from the pandemic slump with the help of pent-up demand and lockdown savings spent on travel-worthy threads.
- However, even the resilient luxury market isn’t immune to the macroeconomic forces at play, from inflation to the war in Ukraine and the impending recession in the US and Europe.
- It is a surprise then that Luxury Fashion house Lanvin Group decided to plunge into the public markets despite the choppy economic waters.
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