In today’s briefing:
- Brands & NFTs — Why Web3 Is A Game Changer for Brand Growth
Brands & NFTs — Why Web3 Is A Game Changer for Brand Growth
- Web3 and NFTs is a green field opportunity for forward-thinking brands. It can create win-win opportunities for brands and consumers. Adidas, Nike, TIME, and Gucci capitalized early.
- The next generation of brands embracing NFTs can draw valuable insights from previous brand experiments, learning from their successes while avoiding their mistakes.
- We pinpoint four fundamental pillars that can propel brand engagement in the real world. And how NFTs are powerful tools that can enrich each pillar