AustraliaDaily Briefs

Daily Brief Australia: Southern Cross Media, Pureprofile Ltd and more

In today’s briefing:

  • Southern Cross/ARN Media: Getting Cosy?
  • Pureprofile Ltd – Margin Expansion Delivered in Q1, Ahead of Forecast


Southern Cross/ARN Media: Getting Cosy?

By David Blennerhassett

  • Back on the 18 October, media play Southern Cross Media (SXL AU) announced a non-binding indicative proposal from ARN Media (A1N AU) and Anchorage.
  • SXL shareholders are being offered, by way of a Scheme, 0.83 ARN shares and A$0.296/share in cash. SXL considers the terms to be “complex, and highly conditional”. 
  • Reportedly SXL has now signed a confidentiality agreement to gather more info on ARN, possibly leading to a firm deal. 

Pureprofile Ltd – Margin Expansion Delivered in Q1, Ahead of Forecast

By Research as a Service (RaaS)

  • Pureprofile Ltd (ASX:PPL) is a data analytics, consumer insights and media company underpinned by proprietary technology, servicing business decision makers in brands and media companies as well as market researchers.
  • Pureprofile has reported a 16% lift in revenue from continuing businesses for Q1 FY24 to $12.3m and a 36% jump in underlying EBITDA excluding discontinued businesses to $1.5m.
  • The EBITDA margin increased to 12% in Q1 FY24 compared with a 10% margin in the same quarter a year ago. 

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